About ETA
ETA concentrates on cruise events designed for Corporate Events, Music Themes, Reunions, Fundraisers, and more. Opened in 1995, ETA has had over 40,000 people participate on ETA cruise events worldwide. ETA office/Nashville, TN.
ETA is affiliated with Cruise Lines International Association and has been a member since 1995.
ETA Staff
Steve Wallach, President of ETA, began his career in the entertainment cruise industry aboard many of the cruise ships departing the New York and Miami docks in the 70′s. Steve learned about the cruise industry from the inside working as an Entertainer and Cruise Director for such cruise lines as Costa Cruises, Home Lines, Sitmar, Royal Caribbean, Carnival, Norwegian Cruise Line, Italian Lines & Holland America Lines.
Pursuing his career in entertainment, Steve has also worked on world tours with Stevie Wonder, Billy Ray Cyrus, Lou Rawls, Michael Jackson & The Jacksons, Pat Benatar, Milton Nascimento, Pink Floyd, Barry Manilow and others. Steve has also appeared in numerous music videos and continues as a promoter and agent for various music theme events worldwide.
Steve has combined his talents from ship n’ shore and has developed incredible events at sea. Some of the most unique events have been designed and Steve is “hands-on” to all details as seen through each designed cruise event.
Steve continues to work closely with various cruise lines as a consultant for onboard and theme enhancement programs.
Tami Newton, Director of Operations: Tami joined ETA in 2005 and has brought with her fantastic administration skills and continues to expand her travel/event planning knowledge. She is always available to assist our clients and thoroughly enjoys her position. Our clients have expressed such high regard for how well and knowledgeable Tami is with all of our groups.
Nathan W, Ralph E, Ed M, Paulie G, Jim R – Onboard Coordinators: ETA has a coordinating staff made up of professional and courteous people ready to assist you with your requests.

